Monthly Archives: September 2016

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Newsletter Fall 2016 – Action / Reaction – Falling From Mount Olympus

By |2017-02-03T13:55:28-05:00September 24th, 2016|Newsletter, Newsletter 2016, Newsletter Fall 2016|

By Greg Demetriou Hosting the Olympics, although noteworthy and spectacular in and of itself, presented some significant public relations challenges for Rio de Janiero, Brazil. Bad coverage started even before the games began. There were reports of severely polluted waters, inferior housing for the athletes, and then the pool water turned green and smelled like “farts,” [...]

Newsletter – Fall 2016 – Adapting PR Strategies for Different Global Markets

By |2017-02-03T13:55:28-05:00September 24th, 2016|Newsletter, Newsletter 2016, Newsletter Fall 2016|

Rockville Centre resident and Hofstra professor Kara Alaimo has written a book titled Pitch, Tweet, or Engage on the Street: How to Practice Global Public Relations and Strategic Communication that was published by Routledge in August. The book offers a modern guide on practicing public relations and strategic communication around the globe. Drawing upon interviews with public [...]

Newsletter Fall 2016 – Social Media Trends – Live Streaming: What Is It and How Can We Use It

By |2017-02-03T13:55:28-05:00September 24th, 2016|Newsletter, Newsletter 2016, Newsletter Spring 2016|

By Cassandra Rowan In today’s world of constantly evolving technology, it’s no surprise that social media companies are working to one-up each other to stay relevant. A common trend across most platforms is the development of live streaming video. What is live streaming? Video live streaming is broadcasting video in real time. No editing. No re-do. You simply choose [...]

Tenenbaum Law – Marketing Assistant

By |2017-02-03T13:55:28-05:00September 7th, 2016|Job Bank|

Long Island tax law firm is seeking a part-time Marketing Assistant to help promote the firm via a broad range of marketing channels. S/He will work closely with the attorneys and outside consultants to implement the firm’s marketing plan. Specific responsibilities include: developing marketing collateral (brochures, flyers, ads, etc.) drafting copy and handling layout for [...]

Tenenbaum Law – Marketing Coordinator

By |2017-02-03T13:55:28-05:00September 7th, 2016|Job Bank|

Long Island tax law firm is seeking a full-time Marketing Coordinator to help promote the firm via a broad range of marketing channels. S/He will work closely with the attorneys and outside consultants to implement the firm’s marketing plan. Specific responsibilities include: developing marketing collateral (brochures, flyers, ads, etc.) drafting copy and handling layout for [...]