On Receiving the Lifetime Achievement Award by Hilary JM Topper, MPA
I am truly grateful to the nominating committee and PRPLI for recognizing my hard work and dedication to the community.
The Rise of B2B Influencer Marketing
In recent years, influencer marketing has become a powerful tool for brands to connect with their target audience, build credibility, and boost sales. While traditionally associated with consumer-oriented products, there has been a noticeable shift in the landscape – B2B brands are now recognizing the potential of influencer marketing to elevate their presence in [...]
PRPLI Spreads Holiday Cheer with Donation to the Book Fairies
The Public Relations Professionals of Long Island (PRPLI) sprinkled a bit of “reading magic” upon children from under-resourced communities on Long Island with its recent donation of 50 copies of the The Boy with the Faster Brain to the Book Fairies organization.
AI in PR: My Journey from Reluctance to Realization
Guest Blog by Diana Bassett, PRPLI Treasurer and Founder and President of Diana Bassett Public Relations
Competing in a Triathlon is Like Running a PR Firm
Like running a PR business, success in triathlons doesn't come easy. It requires dedication, planning, and continuous learning. Both are constantly evolving, and staying up to date with the latest trends and techniques is crucial for success.
PRPLI President, Theresa Jacobellis on Hilary Topper on Air
In the most recent episode of Hilary Topper on Air, Theresa Jacobellis, President of PRPLI, joins Hilary Topper.
PRPLI President’s Message
It is my pleasure to formally greet you for the first time in our new PRPLI year and it will be a unique year for our organization.
An Awards Luncheon for the Books
PRPLI honored six outstanding public relations professionals at its Annual Awards Luncheon. Fellow pros, honorees, their colleagues, and loved ones gathered at Westbury Manor on Wednesday, May 17 to recognize the achievements and success of the 2023 award recipients. In addition to the six awards honorees, the luncheon recognized Kayla McKechnie, the 2023 PRPLI [...]
Perspectives From a New PR Professional
Guest Blog by Sarah Logan, Communications Coordinator, IPRO Where I Started When I started my internship last summer with IPRO, I hadn’t anticipated the wealth of knowledge that I’d gain with the experience. I had just graduated college with an eagerness to get a career started, and IPRO was the perfect starting line. To [...]
Leveling Up Your Career in PR
Sponsored by Hofstra University Earn a 30-Credit Master's in Public Relations within as little as three semesters, no GRE required As any public relations professional knows, strategic communications leaders are some of the most critical team members in any organization. A company’s relations with the media, community, and its clients speak volumes. A great [...]