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Live TV interviews in news studios, on the street or at events are much different than recorded TV interviews. There are different challenges and approaches in preparing for and doing live television interviews. Live TV offers brand building and communications advantages; PR professionals need to know how to prepare themselves, their clients and leaders of their organizations for these interviews as there are many challenges and problems which can occur. During PRPLI’s “Going Live,” a panel of expert TV journalists and anchors, along with individuals who have conducted many TV interviews, will discuss how they prepare and what makes an effective live appearance. Media relations experts will also discuss how to secure, plan and prepare for live TV interviews in studios and live remote broadcasts. The panelists have been involved in thousands of live TV news reports and will share their strategies, stories, and secrets with attendees.

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Our Panel

Antoinette Biordi, News 12

Antionette Biordi

News 12 Anchor and Reporter

Cecilia Dowd, Newsday

Cecilia Dowd

Reporter and Video Journalist

Randi Shubin Dresner, Island Harvest

Randi Shubin Dresner

CEO Island Harvest

Your Moderator – William Corbett Jr. 

Bill Corbett

Chief Strategy officer
Corbett Public Relations

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